Work

Ten years of B2B product work across payments, retail, telecom and lending. Each entry covers the problem, what I did, and the result.

4×company growth at INXY
0 → 4product teams, twice
+20%sales in MTS retail ML pilots
10+major retailers integrated at Revo

INXY Payments, Chief Product Officer

Jan 2025 – Apr 2026 · Crypto and fiat payment infrastructure for B2B clients
Problem
A fast-growing payments company needed a single product line for on/off-ramp, exchange and mass payouts. It had to hold up under EU regulation (MiCA, AML, Travel Rule) and real banking rails.
What I did
  • Owned strategy and roadmap for the whole B2B platform.
  • Designed the client-balance and reconciliation model under a VASP exchange licence. Fiat inbound, trades and payouts are tracked as customer payables and reconciled against bank balances.
  • Embedded KYT and Travel Rule checks into the core payment flows on Fireblocks custody.
  • Grew the product org from one team to four product streams, plus analytics and scrum.
Result
The company grew 4× over the period. Add 1–2 numbers: partners live, monthly volume, integration time

Leroy Merlin Russia, CPO Pricing Products

Nov 2020 – Mar 2023 · Largest DIY retailer in Russia, €6B GMV
Problem
Pricing decisions at €6B GMV ran on internal tools that couldn't keep up with the market.
What I did
Owned strategy, KPIs and roadmap for pricing and other revenue-impacting internal platforms. Built the product function from zero to four teams (19 people).
Result
The price-monitoring system doubled in both coverage and efficiency. Margin or revenue impact, if shareable?

MTS Group, Product Owner, Big Data

Feb 2019 – Nov 2020 · Largest telecom in Russia
Problem
A retail network of 4,000+ stores was making assortment, pricing and new-store decisions on expert judgment.
What I did
Built a discovery team from scratch: a junior PO, two business analysts, a data scientist and a data engineer. We shipped ML models for assortment, pricing, store location and sales forecasting.
Result
Pilots delivered +20% sales and +15% turnover. Our forecast was 5% more accurate than a ten-person expert team.

Revo Technology, Head of Partner Integration

Feb 2018 – Jan 2019 · POS lending for e-commerce, 1M+ customers
Problem
A new factoring product was only worth something once it was live inside the largest retailers' checkouts.
What I did
Ran B2B integrations end to end: requirements, API design and documentation, custom development, testing and launch. I led the product owners, project managers, analysts and IT team.
Result
Integrated with 10+ of Russia's largest retailers, including Ozon, M.Video and OneTwoTrip.

Earlier

What I'm good at

B2B API platforms and partner onboarding. Payments infrastructure: on/off-ramp, exchange, payouts, custody, ledgers and reconciliation, SEPA. Compliance-aware product design (MiCA, CASP licensing, AML/KYC, KYT, Travel Rule). Data-driven product work and ML pilots. Building and scaling product teams.

Full CV on request, or see LinkedIn.